By Guest Author, Charles S. Weinblatt What marketing tasks must you accomplish as the author? Because of the changing nature of the publishing world and the revolution in electronic book purchasing, your book must be known throughout the digital world. This is where the author must work hard for success. Viral marketing ideas: Viral marketing is … Continue reading SWEETEN SALES WITH EFFECTIVE MARKETING
It’s so easy to sit in judgment or say that we would never make the choices that others have made that led them down that path of destruction but we don’t really know that for certain, do we? So rather than be afflicted with that most dangerous of all viruses—superiority—we should instead be compassionate. It’s that whole “there but for the grace of God…"
Contacting an agent or a publisher is not simple or free of risk. As your author platform constitutes everything positive about you as an author, the way you deliver that platform is absolutely critical. In essence, you have a few sentences to sell yourself.
Almost all authors love to write. Some even enjoy editing. A few like graphic design and web page creation. But, let's face it, almost all of us hate marketing and promotion. Sadly, all authors must contribute to marketing today, including trade-published authors. So, here is a link to a wonderful post by Caitlin Muir, called, … Continue reading 89 Book Marketing Ideas That Will Change Your Life by Caitlin Muir
We read every day about one company or another scamming novice authors, stealing their hard-earned money for a vague promise and delivering nothing in return except misery. Often the new author who pays the most to an alleged "publisher' can least afford to lose that money. Yet, every day, hundreds, if not thousands of novice … Continue reading Fraud Artists: Scamming Authors
Book Marketing 101. Everything you need to know about author marketing!
Learn how to promote your book with public speaking, media appearances, bookstore signings and interviews. Use compelling and persuasive reviews to generate sales. Cerate published articles that will deliver readers to your landing page. Generate interest and manage your fan base with blogs, social networking and e-mail marketing. Use newspaper and magazine articles to generate … Continue reading Book Marketing 101