By Guest Author, Charles S. Weinblatt What marketing tasks must you accomplish as the author? Because of the changing nature of the publishing world and the revolution in electronic book purchasing, your book must be known throughout the digital world. This is where the author must work hard for success. Viral marketing ideas: Viral marketing is … Continue reading SWEETEN SALES WITH EFFECTIVE MARKETING
Reprinted with permission from The Greatest Escapist. "I'm a proud Clevelander, an incurable writer, an unabashed liberal, a neurotic Jew, & a chronic, unapologetic oversharer. I've been sharing my stories here since 2007." I love when people think that writing is my full-time job, but alas, it isn't. I work a 9-to-5 (OK, more like … Continue reading 7 TIPS FROM A SOCIAL MEDIA STRATEGIST FOR STRENGTHENING YOUR ONLINE PRESENCE
It’s so easy to sit in judgment or say that we would never make the choices that others have made that led them down that path of destruction but we don’t really know that for certain, do we? So rather than be afflicted with that most dangerous of all viruses—superiority—we should instead be compassionate. It’s that whole “there but for the grace of God…"
Contacting an agent or a publisher is not simple or free of risk. As your author platform constitutes everything positive about you as an author, the way you deliver that platform is absolutely critical. In essence, you have a few sentences to sell yourself.
Almost all authors love to write. Some even enjoy editing. A few like graphic design and web page creation. But, let's face it, almost all of us hate marketing and promotion. Sadly, all authors must contribute to marketing today, including trade-published authors. So, here is a link to a wonderful post by Caitlin Muir, called, … Continue reading 89 Book Marketing Ideas That Will Change Your Life by Caitlin Muir
"As resume writing is a path to a successful career, the publishing proposal is a gateway for being published, especially for fiction. Publishing proposal writing is a science and an art form. It must contain, at a minimum, one section each on: the author, a concise synopsis, a market analysis, a competitive analysis, promotional and marketing concepts, a chapter outline; and sample chapters. Explain how you are creating an author platform that will be increasingly valuable to that particular small publisher. If the publisher has some interest in your book, they will be more willing to finance its publication. And if the publisher believes that more of those high quality books in the same genre are on the way, they will be more likely to donate several thousand dollars to print your first book."
Book Marketing 101. Everything you need to know about author marketing!