Learn how to promote your book with public speaking, media appearances, bookstore signings and interviews. Use compelling and persuasive reviews to generate sales. Cerate published articles that will deliver readers to your landing page. Generate interest and manage your fan base with blogs, social networking and e-mail marketing. Use newspaper and magazine articles to generate … Continue reading
CW: Tell us about yourself. FF: Well, to start with, I don’t know what I want to be when I grow up. I’ve done so many things in so many different areas. Mostly, I’ve been an entrepreneur but I always wanted to be a writer. I started writing guest columns for local newspapers then went … Continue reading
We read every day about one company or another scamming novice authors, stealing their hard-earned money for a vague promise and delivering nothing in return except misery. Often the new author who pays the most to an alleged “publisher’ can least afford to lose that money. Yet, every day, hundreds, if not thousands of novice … Continue reading
“As resume writing is a path to a successful career, the publishing proposal is a gateway for being published, especially for fiction. Publishing proposal writing is a science and an art form. It must contain, at a minimum, one section each on: the author, a concise synopsis, a market analysis, a competitive analysis, promotional and marketing concepts, a chapter outline; and sample chapters. Explain how you are creating an author platform that will be increasingly valuable to that particular small publisher. If the publisher has some interest in your book, they will be more willing to finance its publication. And if the publisher believes that more of those high quality books in the same genre are on the way, they will be more likely to donate several thousand dollars to print your first book.” Continue reading
When we are trade-published, our publisher will handle most of the difficult, expensive and time-consuming tasks, including editing, printing, graphic design, distribution, marketing, promotion and stocking retailers. Yes, the trade-published author must still engage in public speaking, book tours, signings and many other events related to selling the book. However, publishers thankfully know what they’re … Continue reading
Deciding whether to self-publish, trade-publish, subsidy-publish or wait for a literary agent is often not an easy or simple decision for the novice or inexperienced author. Clearly, the only way to be published by a major publishing house is through a trusted literary agent. Without one, even a perfect publishing proposal will never be opened … Continue reading
Book Marketing 101. Everything you need to know about author marketing!